Google doit changer sa stratégie d’IA lors de la conférence I/O 2023.


Google has had a rough six months, failing to establish its AI credentials despite being a leader in AI research. The company’s chatbot, Bard, compares poorly to rivals, and insider reports portray a company in panic and disarray. Google needs to convince the public and shareholders at its annual I/O conference that it has a meaningful response.

AI art and tools increasingly define the current cultural moment, defining a sense of exploration, experimentation, and chaotic fun. The outputs of these systems contribute to the sense of a roiling, protean technological ecosystem of change, experimentation, and cultural significance. A tide that Google has completely missed, exemplified best by its work in AI language models and its chatbot Bard, compared to Microsoft’s rival Bing.


Today, talking to Bard feels like being trapped in an AI daycare. The system is polite but offers insufferably bland answers. Bing, by comparison, feels like the sidekick that helps you escape daycare, with its unpredictable edge to its answers, creating the illusion of personality and encouraging conversation rather than shutting it down. This difference can be seen in basic UI choices for the two chatbots.

While Bard has been idling along, Microsoft has been rapidly iterating, stuffing chatbots into more and more of its products, and rushing out new features for Bing, experimenting and at least in tune with the moment.


Personally, I don’t think chatbots in their current form are a good replacement for search. At I/O, Google needs to prove that it at least sees the potential—the excitement—of this technology. Instead of empty chatter, let’s see what the humans can actually make.


1. An AI Researcher’s Exit From Google
2. The Vision for Google’s “Experimental” Chatbot Bard
3. Transforming the Auto Industry with Reinforcement Learning
4. Three GPT Generations: Transforming Language AI as We Know It
5. OpenAI GPT-4, GPT-5 Might Not Happen After This AI Algorithm Change
6. DeepMind’s AlphaFold Changed the Game in Protein-Folding Technology

What do you think?

Written by Barbara

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